Answer first
Synthesia pricing is easiest to justify when the buyer needs repeatable business-video production, not occasional creative clips. Model the allowance and revision behavior before comparing plans: self-serve usage is credit-based, and generated or newly added video seconds consume credits.
Best for
Learning and development, sales enablement, customer education, and operations teams that need consistent avatar-led videos, localization, and reusable production workflows.
Avoid if
Avoid Synthesia if the buyer mainly wants short social ad variants, looser creative text-to-video experimentation, or a low-cost creator tool rather than a governed business video platform.
Starting price
$29 /mo
Last verified
Aug 9, 2026
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Watchlist
Save the stack, monitor buying-impact changes, and turn the result into a decision memo.
Buy / switch / wait
Use the pricing guide as an action filter: when to pay, when to compare a replacement, and when to pause for verification.
Buy
Learning and development, sales enablement, customer education, and operations teams that need consistent avatar-led videos, localization, and reusable production workflows. Starting price signal: $29 /mo.
Switch
Avoid Synthesia if the buyer mainly wants short social ad variants, looser creative text-to-video experimentation, or a low-cost creator tool rather than a governed business video platform.
Wait
Annual buyers should recalculate the paid baseline before comparing Synthesia with a social-video tool. The updated annual figures are still not a like-for-like comparison with a vendor that meters output differently.
Plan snapshot
These rows keep the pricing read anchored to what the vendor currently publishes.
Free tier available · Paid from $29/mo
$0 / month
$0 per seat / month on annual billing
$29 / month
$22 per seat / month on annual billing
$89 / month
$67 per seat / month on annual billing
Custom quote
No annual price published
Cost scenarios
These monthly scenarios use published pricing and exclude taxes, negotiated discounts, and unlisted usage overage.
Pricing guide
Use these links when the pricing read alone is not enough to close the decision.
FAQ
These answers stay visible on-page so the comparison can serve both direct readers and search-driven visitors.
Commercial next step
Use the official pricing or trial path once the pricing guide matches your shortlist.
